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Dental Marketing FAQs Comparison

Posted by niche on Jun 20, 2008

What are the most frequently asked dental marketing questions? As a dental marketing coach and consultant working with many dentists over the course of a year, I see that dentistry and marketing have a lot in common.

Dentistry patients have similar questions that many dentists need answered. Some issues are more easily dealt solved; others are more problematic and difficult to traverse. Dentists answer some questions in generalities: like diagnosing over the phone. To dental patients, it can sound like avoidance, but it often falls into the reasonable “we need to do a complete oral exam to make sure” category.

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Rant Redux Part 1

Most one-dentist, dental practices only need about 5 to 10 MORE new patients each month then they are getting right now. The higher value they want from their dentistry the fewer patients required. If you could trade 9 emergency patients for 3 smile makeover clients, your need for "increasing numbers" is lessened.

Read Consulting Article: Rant Redux Part 1: Market 2 ALL Potential Patients Cheaply: Right 4 U?.


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